Redefining the Speed of Business

In a fast-moving world, disruptive technological change is a constant, and for most companies, one of the central challenges of the coming decades will be how to innovate fast enough to stay ahead of customer needs

Applied Materials will be participating in this week’s Ideas Economy: Innovation Forum 2013, an annual event hosted by The Economist that brings together today’s leading thinkers to discuss innovation, entrepreneurship and the fundamental shifts redefining business today.  This year’s event will be on Thursday, March 28 at UC Berkeley and will focus on the role of technology in building and sustaining global companies.  Built around the three themes of Innovation, Human Potential and Information, the Forum will examine the massive impact that breakthrough innovations are having on societies, governments and individuals.

Mary Humiston, Senior Vice President of Global Human Resources at Applied Materials, will participate on a panel called, “The Human Element,” where she and fellow panelists from Google Inc. and Kaiser Permanente will discuss best practices for fostering a culture of innovation. 11:40 a.m. - 12:10 p.m.

Om Nalamasu, Chief Technology Officer at Applied Materials, will join a separate working group titled, “Intelligent Computing,” with Virtustream and athenahealth Inc. and moderated by Jay Kidd, Chief Technology Officer of NetApp.  This session will focus on intelligent computing and explores technologies enabling new business models and how technology is driving the movement to simplify business processes while driving progress and innovation.  2:00 - 3:00 p.m.

This event will drive a full day of stimulating, interactive discussion and debate on how companies can maximize their innovation potential and stay competitive.

To learn more about the forum, visit The Economist website.

To follow the event on Twitter use hash tag #IdeasEconomy