And the Winner Is … Applied Materials
Earlier this week Applied Materials was selected as a recipient of Acterra’s 2010 Business Environmental Awards in the Sustainability-Large Company category. Acterra is a Bay Area nonprofit organization that has focused upon the environment for 40 years. Many of Acterra’s program focus upon educating and empowering individuals to take leadership roles in their communities, businesses and as volunteers at other nonprofits. Applied Materials is proud to have been a supporter of Acterra for a number of years.
The Sustainability Award is Acterra’s highest award and recognizes businesses whose programs demonstrate leadership and that encompass all three tenets of sustainability: economics, environment, and social equity. Applied was honored for its overall sustainability program and performance across environment, energy and community programs, and a large number of employees and partners had a role in garnering this recognition.
In communicating the award to us, the Acterra judging team stated “Applied Materials’ ongoing efforts to improve all aspects of its operations and reduce its overall environmental footprint make it a standout leader in the corporate green movement. Detailed environmental metrics, thorough follow through, and commitments made in its 2008 Corporate Citizenship Report are laudable. It has designed its environmental program with the same precision as its product line, which has made AMAT the successful and respected global company that it is today.”
We naturally appreciate the award and the kind words.
Why are sustainability awards and recognition important (a question posed in earlier blogs)? First and foremost, an award is an opportunity to celebrate the hard work that drives sustainability programs and the individuals who make it all happen. An award also represents positive feedback for the executive sponsors of programs and helps maintain such support. The “business case” for sustainability certainly includes cost savings in many instances, but there are many other benefits that are difficult to quantify, e.g. attracting and retaining employees and enhancing reputation. Finally, we also apply for these types of awards to support the organizations that use them to draw attention to their good works.
Acterra’s reception for the 2010 Business Environmental Awards is June 3, 2010 in Palo Alto. In Silicon Valley, we appreciate the open, collaborative network that exists for sharing best practices with our neighboring companies and we hope to celebrate this award with all of you.